Brazilian Blowout Original
Through the use of innovative and breakthrough bonding technologies, these treatments actually improve the health and condition of the hair by creating a protective protein layer around the hair shaft to eliminate frizz and smooth the cuticle.
What is Keratin Complex?
This revolutionary smoothing system infuses Keratin deep into the hair cuticle, eliminating up to ninety-five percent of frizz and curl and leaving the hair smooth, shiny and luxurious. Results typically last 3 to 5 months depending on hair type.
Keratin Complex’s signature keratin is comparable to the keratin present in human hair. When used in product formulations, keratin helps condition, strengthen, revitalize and repair damage. Keratin gives the hair shine, elasticity and a more youthful, healthy appearance.
Keratin is depleted when hair is damaged physically, chemically and/or from environmental factors, such as the sun. This keratin loss exposes the hair’s cortex, making it susceptible to additional damage, and causes porous spots to develop—much like potholes in a road. Replenishing lost keratin helps to correct porosity and smooth the hair’s surface. It restores strength and elasticity, giving the hair a more youthful, healthy appearance.
Unlike other salon services, the more you treat your hair, the healthier it becomes. With each treatment, the build-up of Keratin makes the hair:
What causes frizz?
Healthy hair contains proteins (including keratin), water and lipids that work to moisturize and keep strands strong and smooth. With age and damage due to sun and environmental exposure, the hair loses some of these vital components, making it drier and more porous. To compensate, the hair absorbs excess moisture from the air (especially in high-humidity environments), causing the cuticle to swell and thus, producing frizz.